Smith’s Profits is where Wall Street Strategy Meets Hollywood Execution
New York, NY – In an era where businesses face relentless pressure to do more with less, Smith’s Profits has emerged as the go-to consultancy for organizations seeking elite results without corporate bloat. Founded by Robert J. "Smitty" Smith—a rare dual-industry powerhouse ranked in the top 1% of both financial advisors and entertainment professionals worldwide—the firm merges Wall Street’s analytical rigor with Hollywood’s creative fire to drive lean, high-impact profits.
Smith’s Profits operates on a simple but revolutionary premise: What if you could combine the strategic precision of a Fortune 500 CFO with the storytelling prowess of a blockbuster producer?
∙ For Financial Firms: Smitty’s proprietary "Entertainment-Driven Engagement" method (refined at MONY/AXA and Equitable) uses narrative techniques to boost client acquisition by up to 300% over traditional approaches.
∙ For Media Companies: His "Actuarial Content Strategy" applies financial modeling to creative projects, slashing production waste while amplifying ROI.
∙ For All Clients: A zero-bloat operating model—no retainers, no legacy overhead, just scalable results.
"Most consultants specialize in one lane. Smitty builds intersections between lanes that shouldn’t exist—and that’s where the magic happens," says David Faber, CNBC Anchor.
Why Traditional Models Fail
Corporate America wastes $4.7 trillion annually on inefficient processes (McKinsey). Smith’s Profits attacks this problem at its roots:
-
No "Ivory Tower" Strategies: Every solution is battle-tested from Smitty’s record-breaking runs at Coca-Cola, John Hancock, and IMDb-ranked productions.
-
The 1% Playbook: Leverages frameworks that made Smitty #1 at BankAtlantic/BB&T and a NY Life MDRT legend.
-
Cost Transparency: Clients pay for outcomes, not headcount—a model that’s saved firms 37% in operational waste (PwC benchmark data).
The "Barbenheimer" Approach to Finance
When a regional bank struggled with stagnant growth, Smith’s Profits didn’t just tweak their sales playbook—they rewrote their narrative. By applying film marketing techniques to wealth management: